About Us

Born and raised in nearby Bethalto, IL, Brooke Lynch always had a major passion for the fashion industry. Brooke attended the Fashion Institute of Design and Merchandising and later moved back to the St. Louis area where she ultimately decided she wanted to open her own store.

Wild Heart Boutique proudly opened their doors to St. Louis Metro-East women in August 2016. Located in beautiful Edwardsville, IL the boutique resides in a prime location located off of major St. Louis highways while remaining accessible to the quickly growing Edwardsville community. 

Read more about Brooke's journey here: